Microsoft executive Robbie Bach has predicted that half of those who buy an Xbox 360 will sign up for Xbox Live, despite the lack of interest in the online service amongst current Xbox owners.
Speaking to Famitsu magazine, Bach admitted that the number of current-generation console owners who have subscribed to Live stands at just 2 million - around 10 per cent of the installed user base.
But he's confident that offering the free "Silver" version of Xbox Live to 360 will ensure that around 50 per cent of purchasers will take their console online. That doesn't mean they'll be playing online, though - consumers will have to pay for a "Gold" subscription for that privilege.
When asked about the potential for massively-multiplayer online gaming on 360, Bach said that it would have been unrealistic to try and get an MMO up and running immediately after a console launch. However, he did promise that a "new MMO" will be available on Xbox 360 within the next three years." [
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Pretty bold claim to make with the process of taking a system online still being somewhat difficult. I'm guessing with the high price point they're assuming users will have the capability, but I'm not so sure.