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Friday, July 15, 2005

Question of the Week Responses: "First Mover" Advantage?

Image Source: (Illustration by Erin Mehlos)

Question of the Week Responses: "First Mover" Advantage?

"The latest Question of the Week asked of our game professional audience: “Is the 'first mover' advantage an important factor in launching a next-generation console? What factors could potentially outweigh it?”

While most respondents agreed that there is a definite advantage to being first-to-market, the consensus was that there were many factors to be considered in exploiting that advantage, from having powerful hardware available, through having a solid library of quality games, to a marketing blitz to quickly capture marketshare - first isn't definitively best." [more]

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